Taking Off in Turbulence – 2020 in Review

2020. When I first started this year, I knew it was going to be a special one. And special it most certainly has been, for a plethora of reasons, some obvious, some not so. At the beginning of this year, I was struggling with a failing business, zero income and a Christmas stocking’s worth of debt. Nonetheless, I started the year with a sense of optimism, and a sense that there was change in the air. 

Fast forward to March, and the premonition certainly came true. Covid-19 proved to be the nail in the coffin for my phonics franchise, and I found myself in need of a new focus and direction. After having left full time teaching, following the birth of my second child, I knew I could not go back to the classroom. But I knew that I needed to teach. I had carried out one-to-one tutoring work before, but I did not believe that I could make a full-time income from it. I had seen others do it, but I felt I did not know where to even start. 

However, necessity is the mother of invention, and my goodness, 2019 has provided that necessity. I decided to focus on building up my own business, and going it alone with the tutoring. It was slow to begin with, as all businesses tend to be, but gradually, the students and the parents started to come. I built a website, and then took on the challenge of setting up and running my own Facebook group. In summertime, I made the scary decision to invest in a business coach. This was a huge financial investment for me, and I had to overcome a huge amount of resistance on this one. With this, came a lot of mindset work and an important journey of self-development. 

As we went into September, my numbers continued to grow. I ran free masterclasses and workshops, and started to build up a mailing list to share my knowledge, skills and experience with more people. Furthermore, I took a key step by launching my first small group class for GCSE English, which I am delighted to say is now fully booked. This was followed by the launch of my KS3 Writer’s Club – a fun and creative class where students can develop their writing skills. 

Finishing off the year, I now have a brand and a customer base on which I can build. Next year will see me concentrate on my new online masterclass programme – a very exciting development that will revolutionize my business. Plus, I have more workshops and challenges planned in order to share my work with an even wider audience. This year has certainly not been an easy one by any stretch, but it has been transformative. I am so energised.by the opportunities 2021 is set to bring. 

If you would like to help your child flourish in English in 2021, then get in touch today at jo@brightskytutoring.com. I offer one to one and small group lessons in English for KS2, KS3, KS4 and KS5. Plus, I have a group for secondary parents, Flying High-Helping Your Child Flourish. Click here to join https://www.facebook.com/groups/496757410999463

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